Graham Grieve of A1 SEO

A1 SEO - A Leading Agency For Energy Industry SEO Strategy

The SEO company that delivers results for energy companies is A1 SEO. From generating a £1.5m increase in leads for financial firms to bringing new eCommerce websites up to £200K in weekly sales in under 6 months, we know how to produce significant results. Our entire SEO strategy, from beginning to end, is designed to support your growth.

OVERVIEW

The process of enhancing a website’s technical settings, content relevance, and link popularity in order to improve rankings on search engine results pages is known as SEO, or search engine optimisation.

Search engines suggest SEO tactics that raise page ranking and user search experience within your target audience by offering relevant and important content. This includes, among other SEO best practices, the use of target keywords in page titles, meta descriptions, and headlines (H1), descriptive URLs with keywords instead of strings of numbers, and schema markup to specify the content of the page.
  • Digital PR
  • On-Page SEO
  • SEO Copywriting
  • Local SEO
  • eCommerce SEO
  • Technical SEO
  • Mobile SEO
  • Penalty Removal & Recovery
  • SEO Audits

OUR CLIENTS

guitarguitar.co.uk affordablegolf.co.uk gardenersdream.co.uk thedesignerrooms.com wholesaledomestic.com lochlomondwhiskies.com rubberroofingdirect.co.uk myhotelbreak.com drdarrenmckeown.com caffia.com certum.co.uk beeksgroup.com gates-scotland.co.uk trackerintelligence.com discountpetsupplies.co.uk solutionsdriven.com plastechgroup.com nadcellclinic.com myvoyagescotland.com loanza.co.uk jrsindustrial.co.uk hyperiontiles.co.uk homedetail.co.uk glenscotia.com drbonaros.com diversediagnostics.co.uk

IMPORTANCE OF ENERGY INDUSTRY SEO

Think about being able to identify clients who are in your market and are prepared to make a purchase or a request information. That is SEO’s power. Search engine marketing is inherently predicated on users having prior knowledge of your good or service. The potential for leveraging this high-quality traffic source is limitless.

When people are searching for companies like yours, SEO (search engine optimisation) puts your brand and website in front of them at the precise time that they are most likely to convert.

ENERGY INDUSTRY SEO WILL ALLOW YOU TO

  • Rank at the top of Google and other search engine result pages
  • Make your energy companies’ websites more visible online
  • Generate more leads, sales, and traffic through your energy company website
  • Build trust with potential customers and your target audience
  • Tap into a highly motivated segment of your energy business market
  • Control a significant part of the customer buying journey
  • Target customers within your geographical area

53%

of your traffic will be driven by organic search (SEO), on average. 

Source: 
BrightEdge

49%

of digital marketers say SEO efforts are the best channel for ROI.

14.6%

is the conversion rate you can expect from your SEO traffic.

Source: 
MonsterInsights

53%

of US shoppers use search engines to research before buying.

Case Studies

HEAR WHAT OUR CLIENTS HAVE TO SAY

Mark Simpson

myhotelbreak.com

“The communication has been excellent. It feels like they are part of your team and you have the expertise and resources of multiple people at A1 SEO. We’ve seen continuous growth on our key pages that we want to drive.”

Jonny Livingston

gardenersdream.co.uk

“If you are looking for an SEO agency, then A1 SEO are the ones to go to. They understand different niches, have tonnes of experience, are approachable, friendly and there’s no fluff. They get things done that need to get done.”

Raheela Mohammed

discountpetsupplies.co.uk

“It brings customers to the door. My SEO has been A1 SEO since day 1. A1 SEO are pushing us so that we are at the top of Google locally and nationally. They know how my business works. With bigger companies you won’t get that.”

New eCommerce Store Doing £200K A Week

New eCommerce Store Doing £200K A Week

  • + £200,000 increase in weekly sales
  • + 142 keywords on page 1 of Google
  • + 4,000 new monthly visits from Google
  • + 35 new keywords in position 1 of Google
An Additional £1.5M In Revenue For Finance Lead Generation Site

An Additional £1.5M In Revenue For Finance Lead Generation Site

  • + £1,618,000 additional revenue generated from Google
  • + 3,236 increase in high-value leads from Google (+434%)
  • + 92,865 increase in visitors from Google (+752%)
  • + 163 new keywords ranking in position 1
250% Increase In Bookings For Travel Website

250% Increase In Bookings For Travel Website

  • + 87.59% increase in organic traffic (+73,612 visitors)
  • + 249.5% increase in bookings from Google (+5,867 bookings)
  • + $1,973,345.69 increase in revenue from Google
  • + 225 new keywords in position 1 of Google

SERVICES

Outreach & Linkbuilding

One of (if not THE) most crucial ranking factors is frequently cited as the quantity of domains linking to your website. At A1 SEO, we've built up a significant network of trustworthy websites that we can get in touch with to build links.

Our Links
Guest Posts
Citations
Links Audit
Custom Outreach

Local SEO

You can find clients who are looking for products and services in your area by using local SEO for energy businesses. Two search types—local searches and location based keywords—are the focus of local SEO.

A local website can easily be ranked using relevant keywords for energy companies. We at A1 SEO adhere to a marketing strategy procedure that has been improved over the past ten years. There are only simple tasks involved in this SEO magic that can benefit your energy company.

When properly carried out, this process will improve your website's rankings on location-based search terms for the renewable energy market and solar companies, as well as in the local map pack and local directories.
What Is Involved
Local Keyword Discovery
Local Signal Development
On-Page Support
Local Site Hierarchy
Google Business Profile Optimisation

On-Page Energy SEO

The elements of a page are referred to as on-page SEO. Most of the time, you have direct control over these factors and you can change them right away.

By giving on-page SEO the attention it requires, Google can better determine the relevance of your pages and connect your content to popular search terms.

How We Deliver
Semantic Entity-Based Keyword Research
Topical Authority Mapping
Scaling Content Creation
Full Entity Mapped Briefs
Internal Link Strategies

SEO Audits

The SEO Audit process is second nature to us at A1 SEO. We have audited hundreds of websites over the past five years and have determined the key fixable sticking points in each and every one of them.

We use a variety of energy marketing strategy tools for energy companies to assess technical, on-page, and off-page (link-building) components in order to assess the overall health of your energy business website.

An audit from A1 SEO is the ideal place to start if you want to know where your renewable energy company website stands with Google and get practical advice on how to improve its search engine rankings with high-quality content and marketing strategies for the energy sector.
What We Audit
Sitemap
Navigation & URL structure
Domain & Servers
Website Load Speed

SEO Consulting & Training

Although they lack experience, your staff can make your website's search performance better. Strategic guidance can help your in-house team accomplish a lot, but hiring an SEO expert is expensive.

A1 SEO is aware that many big businesses want to develop the skills of their workers and only hire outside firms for strategic planning. Some of the biggest in-house marketing teams in the world, including FMCG, B2B, and B2C teams, have been trained by us.

Our Approach
In-Person Coaching
Tailored Learning Programs
Continual Support & Develoment
Expert Guidance

Technical SEO

A site is examined for search engines using technical SEO. Create a Google-friendly website. The foundation for scaling link building and content marketing is technical SEO (and on-page SEO).

Sites that provide more information to Google are ranked higher. It's like handing your professor a 10,000-word dissertation in Spanish who speaks English. Good content is useless if the examiner cannot read it.

Technical SEO is effective. The speed at which A1 SEO can begin working on your website will affect technical SEO.

With technical SEO, we have total control. Campaigns for link building produce immediate results. Google takes some time to evaluate your site again, but once the work is done, you should see an improvement in rankings.

Some Of Our Technical Checks
Encryption
Mobile Responsiveness
Content Duplication
Structured Data
Status Codes
URL Paths
International Setups (hreflang)
WWW Resolve
Plus Over 100+ Checks

White Label SEO

Some of the largest digital marketing companies in the UK entrust A1 SEO with managing their SEO strategies. We are aware that hiring, onboarding, and account maintenance for clients can be challenging. A1 SEO's short-, mid-, and long-term strategies ease the burden on a new client who succeeds in this.

Link building is the main focus of our white label SEO. Most agencies lack the time and knowledge necessary to complete it. For agencies without their own SEO team or those going through staff changes, we offer technical SEO, on-page SEO, keyword research, and reporting.

You can take on more clients without hiring as quickly if you can outsource a significant portion of your SEO strategy. With the final client or the agency, we are constantly available for phone calls and in-person meetings.

Our White Label SEO
Off-Page SEO
Content
Technical SEO
Local SEO
Site Migrations
Reporting
White Label Account Management

OUR PROCESS

1

Onboarding

Once your contract is signed, we will begin our onboarding process. Our onboarding process kicks off the entire campaign. From here, we will brief you on your renewable energy website's technical, on-page, and off-page audits. We will also create your own tailored reporting dashboard so you can have complete oversight of your energy SEO strategy's performance. At this stage, we also ask you to fill out a couple of forms to help our internal teams put together a strategy.

2

Strategy Call

After the onboarding stage, you will already have deliverables being completed against your account, and the clock will be ticking towards increased rankings via organic search. By now, our team will have spent a considerable amount of time developing a deep understanding of your continuously evolving green energy industry and will reach out to arrange a deep dive call to go through our proposed energy SEO strategy and gain feedback to allow us to tailor this strategy further to meet your energy SEO goals. We expect all of our clients to commit to ongoing regular catch-ups, ideally on a bi-weekly basis.

3

Niche Analysis

Now we can start cooking with gas! Armed with the knowledge gained from the onboarding process and our strategy call, our dedicated team of SEO experts will conduct an in-depth green energy niche analysis, covering every topic and sub-topic within the renewable energy companies industry. From here, we will create a master database containing each page of your website and what is required to start moving the needle in an extremely granular way using keyword research tools and improving digital presence. This process takes anywhere from 20 to 500+ hours!

4

Link Building Strategy

Whilst your granular page-level strategy is being devised, our team of in-house digital PR experts will crawl through your Google Search Console account to find the biggest opportunities for external links. We look for pages where links will move the needle in a big way, getting you the best possible ROI for your budget. Our team has the ability to deliver scalable off-page SEO strategies for renewable energy companies from day 5!

5

Technical SEO Sprint

During the niche analysis of renewable energy companies and early link-building stages, our technical SEO team will be in the background working their magic. We run a benchmark of all of your client's websites against a 100+ point checklist and action any anomalies we find. We also do a deep dive within Google Search Console, looking for query gaps, indexing issues, broken average position lines and much, much more. This is a sprint that is repeated every single month.

6

SEO Scale Up

The previous steps in our process tend to take 1-3 months. By this point, you will begin to see movement in the SERPs thanks to specific keywords and organic search and will have a good idea of how we work and operate. All of the systems we have put in place for your business to date are designed to scale up nicely and consistently rank. At this stage, it is a case of being aggressive with publishing new and optimising older pieces of content, building links, and keeping on top of the website's technical search engine optimisation (SEO).

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WHY CHOOSE A1 SEO

A1 SEO has a great deal of knowledge. Our SEO experts are clued up on all current best practices. In extremely competitive industries, A1 SEO has collaborated with some of the fastest-growing businesses in the world. We are highly skilled, meticulous in our planning, and diligent. This enables us to increase traffic and significantly affect the amount of money that flows through your company. Our expertise is increasing keyword rankings, traffic, leads, and revenue. Our methodical SEO techniques consistently produce quantifiable returns on investment.

MEET THE TEAM

Aislinn

Aislinn Corbet

SEO Account Manager
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Anima McBrown

Proofreader/Editor
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Allen Bonagua

Technical SEO Executive
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Ashtin Nel

SEO Copywriter
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Ayesha Parker

SEO Copywriter
Bea Murphy

Bea Murphy

Outreach Copywriter
Brittany

Brittany Anderson

Sr. SEO Content Strategist
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Bronwyn Kruger

Proofreader/Editor
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Erin Steenhoff

Outreach Copywriter
Graham

Graham Grieve

SEO Consultant
Hanndy Dann_enhanced

Hanndy Dannovan

Full Stack Developer
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Jade van der Merwe

SEO Content Assistant
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Jana Stevens

SEO Copywriter
Jayson

Jayson de Guzman

Outreach Lead
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Jodie Lawrence

SEO Copywriter
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Jonathan Motlhako

Off Page Strategist
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Karina Gondola

SEO Content assistant
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Kim Weidemann

Outreach Copywriter
Meet the Team - Placeholder

Maecie Camata

SEO Executive
Mike

Mike Gil

Technical SEO Executive
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Pooja Silal

SEO Content Operations
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Sebastien du Toit

SEO Content Assistant
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Simoné Visser

SEO Content Team Lead
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Slobodan Lazic (Laza)

Technical SEO Manager
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Tali Rosen

Sr. Outreach Copywriter
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Tyhlor Talliard

SEO Copywriter

SPEAK TO AN EXPERT

Hello there! I’m Graham Grieve, the principal SEO expert at A1 SEO. The SEO experts at A1 SEO offer expertise only in SEO. This indicates that your website’s ranking is the sole focus of your budget with us. Websites in some of the most competitive niches have been ranked by A1 SEO. Our campaigns are open, and our SEO instruction is simple. Call me if you have any questions so we can improve the search engine positioning of your website.

Start by answering a few
quick questions.

Would you like to improve your search
engine rankings?
CLICK YES TO GET STARTED

ADDRESS

A1 SEO
The Greenlaw Works
6 S Greenlaw Way
Newton Mearns
Glasgow
G77 6EF
01418462202
search@a1seo.com

FREQUENTLY ASKED QUESTIONS

How long does SEO take to work?

This depends on many factors, including your company's industry and keyword competition in the energy marketing industry. SEO takes time, but it should yield results in 6–12 months. Results are traffic and lead or conversion increases (new customers). Any business investing in search engine optimisation should expect to see progress within this timeframe, even if you haven't reached your goal.

How does link building help SEO?

One strategy in search engine optimisation (SEO) is link building, which sends a message to search engines like Google that your website is an authoritative resource. This means that sites with more backlinks will likely rank higher.

What is on-page optimisation in SEO?

On-page optimisation, also known as on-page SEO, is the process of enhancing a website's search engine rankings through changes made on the page itself. Measures to enhance the meta description and title tags are examples of this.

WHAT DOES A SEARCH ENGINE OPTIMISATION (SEO) SPECIALIST DO?

When a website is tested, analysed, and modified by an SEO specialist to be search engine friendly, it rises in the rankings on major search engines like Google and Bing.

In order to increase website traffic, lead volume, and brand awareness, an SEO expert will optimise each page of a website to ensure relevant search results and create a positive user experience. In other words, an SEO Specialist is the same as any other marketer, whether they work in digital or traditional media, in that their ultimate goal is to increase revenue for the company.

An SEO specialist can do wonders for a business by increasing its website's Google rankings through the use of keyword research and SEO tools like Google Analytics. Some may also collaborate with other members of an online marketing agency to create new initiatives or improve the management of social media accounts in an effort to increase user engagement and website traffic.

What services does A1 SEO Offer?

A1 SEO offers scalable SEO services, focusing on link building, content optimisation, technical SEO, local SEO, SEO consulting, and SEO training.

Do you specialise in any particular sectors?

Simply put, no, we do not specialise in any sector. That being said, the majority of our business is in eCommerce SEO, where businesses are selling directly through a website. However, we have helped build dozens of high 6- and 7-figure lead generation businesses.

Why do I need A1 SEO when I can hire a specialist in-house?

At some point, it may be better to hire someone in-house, but in our experience, that only happens when your annual SEO costs are more than £70,000.

Using a third-party agency has a lot of benefits, like having a team of experts who are up-to-date on digital marketing and the latest trends and developments in search technology instead of just one person trying to keep up with everything. Also, one person in-house gets called into meetings, can call in sick, and needs at least a month off every year.

With A1 SEO, you get a group of people, not just one. You gain experience in many different fields, not just your own, and as we invest in training and development, you get better employees who bring more value to your energy producers business more often.

Not only do we take away the risk of hiring the wrong person, but we are also likely to be much cheaper than hiring someone in-house, and, most importantly, you can trust us as an agency. Trust, Loyalty, and Collaboration (TLC) are the core of how we do business, and the success of our customers is always our top priority.

Why is it so important for SEO to have a content strategy?

Because people always have questions. They type them into search engines and hope to find what they are looking for. Only if the search engines can find the right answer can that happen. We help you come up with the best answers.

The best content strategies are those that focus on getting you seen in the searches that bring the best customers to your website. It's not about being popular or following the latest trend. Instead, it's about being relevant, easy to reach, and there when customers need you.

The good news is that we've been working on content marketing strategies since long before they became trendy, so we know what it takes to get your website to rank in the digital space.

Do you offer quick fixes and "black hat" SEO?

Never. When it comes to digital content marketing, search engine optimisation, content creation, reputation management, and link building, we always use ethical and "white hat" methods. Quick fixes and fake boosts are just a waste of time, and we don't do them.

You can be "number one" for a keyword in a few weeks, but if it is a very popular keyword, the only way to do this is to trick the search engines. Some companies think this is a good solution, but most search engines always figure it out and punish the site. It's short-sighted and doesn't work, so we don't do it.

How much do you charge for your services?

Starting at £1,200+VAT per month, we offer a range of SEO services. We have a variety of packages that will work for most growing businesses, depending on their needs. Get a quote from us and a free review of your website by contacting us directly.

Who is A1 SEO owned by?

A1 SEO is an independent family-run business.  We are a limited company. The registration number is SC699214.

WHY SHOULD I WORK WITH AN SEO AGENCY LIKE A1 SEO INSTEAD OF A MARKETING AGENCY THAT DOES EVERYTHING?

There are a lot of agencies out there that say they offer "full service" and can do everything. From what we've seen, this is almost never the case. Most of the time, they will be good at some things but not so good at other things. They will say they can do all services, but they will outsource some of them without you knowing. We're different because we only offer SEO.

How long are your contracts?

Monthly rolling with a 6-week cancellation policy. We don't tie you into 12 or even 6-month contracts – we are that confident in our abilities.