Graham Grieve of A1 SEO

A1 SEO - A Leading Photography SEO Agency

When it comes to search engine optimisation, A1 SEO is the company to trust. From creating a £1.5m boost in leads for financial firms to bringing new eCommerce websites up to £200K in weekly revenues in under 6 months, we know how to produce significant results. Each of our photography-specific SEO website tactics is designed to support your success and bring more attention to your online portfolio.

OVERVIEW

SEO services increase a website’s search engine rankings by optimising its technical configuration, content relevancy, and link popularity.

Search engines promote SEO strategy that raises page ranking and user search experience for your photography business by offering pertinent information. The use of appropriate phrases in titles, meta descriptions, and headlines (H1), as well as the use of keyword-rich descriptive URLs instead of numerical ones and the inclusion of schema markup to specify the content of the page, are just a few examples of the best practises for SEO for photographers.

  • Digital PR
  • On-Page SEO
  • SEO Copywriting
  • Local SEO
  • eCommerce SEO
  • Technical SEO
  • Mobile SEO
  • Penalty Removal & Recovery
  • SEO Audits

OUR CLIENTS

guitarguitar.co.uk affordablegolf.co.uk gardenersdream.co.uk thedesignerrooms.com wholesaledomestic.com lochlomondwhiskies.com rubberroofingdirect.co.uk myhotelbreak.com drdarrenmckeown.com caffia.com certum.co.uk beeksgroup.com gates-scotland.co.uk trackerintelligence.com discountpetsupplies.co.uk solutionsdriven.com plastechgroup.com nadcellclinic.com myvoyagescotland.com loanza.co.uk jrsindustrial.co.uk hyperiontiles.co.uk homedetail.co.uk glenscotia.com drbonaros.com diversediagnostics.co.uk

IMPORTANCE OF SEO FOR PHOTOGRAPHERS

Imagine having access to buyers in the target market for your photography business who are actively researching their photography industry options or are ready to make an investment. That is SEO’s strength. Search engine marketing is inherently predicated on users having prior knowledge of your service. The opportunity to use this high-quality website traffic source for your photography business is limitless.

When potential clients are searching for a talented photographer with photography services like yours, SEO (search engine optimisation) puts your brand and photography service in front of them at the precise time that they are most likely to convert.

PHOTOGRAPHY SEO WILL ALLOW YOU TO

  • Rank at the top of Google and other search engines for a competitive edge
  • Make your website more visible online through SEO performance
  • Generate more qualified leads, sales and traffic through your website
  • Build trust with potential customers
  • Tap into a highly motivated segment of your market
  • Control a significant part of the customer buying journey
  • Impress potential clients within your geographical area

53%

of your traffic will be driven by organic search (SEO), on average. 

Source: 
BrightEdge

49%

of digital marketers say SEO is the best channel for ROI.

14.6%

is the conversion rate you can expect from your SEO traffic.

Source: 
MonsterInsights

53%

of US shoppers use search engines to research before buying.

Case Studies

New eCommerce Store Doing £200K A Week

New eCommerce Store Doing £200K A Week

  • + £200,000 increase in weekly sales
  • + 142 keywords on page 1 of Google
  • + 4,000 new monthly visits from Google
  • + 35 new keywords in position 1 of Google
An Additional £1.5M In Revenue For Finance Lead Generation Site

An Additional £1.5M In Revenue For Finance Lead Generation Site

  • + £1,618,000 additional revenue generated from Google
  • + 3,236 increase in high-value leads from Google (+434%)
  • + 92,865 increase in visitors from Google (+752%)
  • + 163 new keywords ranking in position 1
250% Increase In Bookings For Travel Website

250% Increase In Bookings For Travel Website

  • + 87.59% increase in organic traffic (+73,612 visitors)
  • + 249.5% increase in bookings from Google (+5,867 bookings)
  • + $1,973,345.69 increase in revenue from Google
  • + 225 new keywords in position 1 of Google

HEAR WHAT OUR CLIENTS HAVE TO SAY

Play Video

Mark Simpson

myhotelbreak.com

“The communication has been excellent. It feels like they are part of your team and you have the expertise and resources of multiple people at A1 SEO. We’ve seen continuous growth on our key pages that we want to drive.”

Play Video

Jonny Livingston

gardenersdream.co.uk

“If you are looking for an SEO agency, then A1 SEO are the ones to go to. They understand different niches, have tonnes of experience, are approachable, friendly and there’s no fluff. They get things done that need to get done.”

Play Video

Raheela Mohammed

discountpetsupplies.co.uk

“It brings customers to the door. My SEO has been A1 SEO since day 1. A1 SEO are pushing us so that we are at the top of Google locally and nationally. They know how my business works. With bigger companies you won’t get that.”

SERVICES

Outreach & Linkbuilding

The amount of different websites that link to your photography website is frequently recognised as one of the most essential ranking factors, if not THE most important ranking factor. A1 SEO has established a sizable network of credible online resources that we can approach for link development and improve search engine results.

If your competitor's photography websites are ranked highly by search engines, they will be building links on a large scale. However, making connections takes effort. As we are experts in link building and local SEO services for photographers, let A1 SEO manage your photography website to increase organic traffic.

Our Links
Guest Posts
Citations
Links Audit
Custom Outreach

Local SEO

Local photography SEO services allow you to attract customers who are searching for local products and services. Two search types—local searches and location-based keywords—are the focus of local search engine optimisation.

Local photography websites can easily be ranked. We at A1 SEO adhere to a procedure that has been improved over the previous ten years. There are only simple tasks involved, no SEO black magic. When properly carried out, this method will improve your photography business website's rankings on location-based SEO keywords as well as in the local map pack and local listings.

What Is Involved
Local SEO Keywords Discovery
Local Signal Development
On-Page Support
Local Site Hierarchy
Google Business Profile Optimisation

On-Page SEO

On-page SEO is about how each part of a page affects its search engine optimisation. Most of the time, you have direct influence over these factors, and you can change them right away.

By giving on-page SEO the attention it requires, Google can better determine the relevancy of your pages and connect your content to popular search terms for photographers and photography businesses.

How We Deliver
Semantic Entity-Based Keyword Research
Topical Authority Mapping
Scaling Content Creation
Full Entity Mapped Briefs
Internal Link Strategies

SEO Audits

A1 SEO has SEO audits down to a science. We have audited hundreds of websites over the past five years and identified the primary actionable sticking points in each one.

Using a variety of tools, we analyse the technical, on-page, and off-page (link-building) aspects of your photography services website to determine its overall health.

A1 SEO's audit is the ideal starting point if you want to know where your website stands with Google and receive actionable advice on how to improve its search engine rankings.

What We Audit
Sitemap
Navigation & URL structure
Domain & Servers
Website Load Speed

SEO Consulting & Training

Your staff can enhance the search performance of your own website, but they may lack experience in SEO services. Strategic direction is a field in which your internal team may excel, and employing an SEO specialist is costly. You may be able to gain enough organic traffic to gain some new clients, but you'll need an SEO expert to help you gain meaningful traffic to your most important landing pages.

A1 SEO is aware that many large companies want to develop the skills of their employees and rely solely on external firms for strategic planning and SEO services for photographers. We have trained some of the largest internal marketing teams in the world, including FMCG, B2B, and B2C teams, giving us insight into relevant keywords and SEO for photographers.

Our Approach
In-Person Coaching
Tailored Learning Programs
Continual Support & Development
Expert Guidance

Technical SEO

Technical SEO services for photographers include the analysis of your website for a search engine. It is used to optimise your site for Google. Technical SEO (and on-page SEO) is a foundation for scaling link-building and content marketing.

Sites that provide Google with more information about themselves rank higher. It is equivalent to handing your professor who speaks English a 10,000-word Spanish dissertation. If the examiner cannot understand it, the content is meaningless.

Technical SEO is effective, but it is contingent upon how rapidly A1 SEO can begin working on your website.

Technical SEO provides us with total control. The results of link-building campaigns are immediate. Google takes time to reevaluate the quality of your website, but you should see an increase in rankings in search engine results once the work is complete.

Some Of Our Technical Checks
Encryption
Mobile Responsiveness
Content Duplication
Structured Data
Status Codes
URL Paths
International Setups (hreflang)
WWW Resolve
Plus Over 100+ Checks

White Label SEO

A1 SEO oversees the SEO strategies of a number of the largest digital marketing agencies in the United Kingdom. We recognise that client personnel, onboarding, and account management can be challenging. A1 SEO's short-, medium-, and long-term options relieve the strain on the new client.

Our white-label SEO work focuses on link development, which results in high-quality leads. Most organisations lack the time and expertise to perform this task. We offer technical SEO, on-page SEO, keyword research, more organic traffic, and reporting for agencies that do not have their own SEO team or are undergoing personnel changes.

If you can outsource a significant portion of your SEO strategy, you can accept more clients from your target audience for your photography businesses without having to rush to employ more people. We are always available for phone calls and in-person meetings with the agency or final client.

Our White Label SEO
Off-Page SEO
Content
Technical SEO
Local SEO
Site Migrations
Reporting
White Label Account Management

OUR PROCESS

1

Onboarding

Once your contract is signed, we will begin our onboarding process. Our onboarding process kicks off the entire campaign. From there, we will brief you on your website's technical, on-page and off-page audits. We will also create your own tailored reporting dashboard so you can have complete oversight of your SEO strategy's performance. At this stage, we also ask you to fill out a couple of forms to help our internal teams put together a strategy.

2

Strategy Call

After the onboarding stage, you will already have deliverables being completed against your account, and the clock will be ticking towards increased rankings. By now, our team will have spent a considerable amount of time familiarising themselves with your industry. They will reach out to arrange a deep-dive call to go through our proposed strategy and gain feedback to allow us to tailor this strategy further to meet your SEO goals. We expect all four clients to commit to regular catch-ups on-going, ideally on a bi-weekly basis.

3

Niche Analysis

Now we can start cooking with gas! Armed with the knowledge gained from the onboarding process and our strategy call, our team of SEO experts will conduct an in-depth niche analysis, covering every topic and sub-topic within your industry. From here, we will create a master database containing each page of your website and what is required to start moving the needle in an extremely granular way. This process takes anywhere from 20 to 500+ hours!

4

Link Building Strategy

Whilst your granular page-level strategy is being devised, our team of in-house digital PR experts will crawl through your Google Search Console account to find the biggest opportunities for external links. We look for pages where links will move the needle in a big way, getting you the best possible ROI for your budget. Our team has the ability to deliver scalable off-page SEO strategies from day 5!

5

Technical SEO Sprint

During the niche analysis and early link-building stages, our technical SEO team will be in the background working their magic. We run benchmarks for all our clients' websites against a 100+ point checklist and action any anomalies we find. We also do a deep dive within Google Search Console, looking for query gaps, indexing issues, broken average position lines, and much, much more. This is a sprint that is repeated every single month.

6

SEO Scale Up

The previous steps in our SEO for photographers process tend to take 1-3 months. By this point, you will begin to see movement in the SERPs and will have a good idea of how we work and operate. All of the systems we have put in place for your business to date are designed to scale up nicely. At this stage, it is a case of being aggressive with publishing new content and optimising older pieces of content, building links, and keeping on top of the website's technical search engine optimisation.

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WHY CHOOSE A1 SEO

A1 SEO has a vast amount of experience. Our SEO experts are familiar with current best practices. A1 SEO has collaborated with some of the world’s most rapidly expanding businesses in highly competitive industries. We plan meticulously, work diligently, and have unparalleled industry knowledge. This helps us increase traffic, generate leads, and has a significant impact on your company’s revenue. We specialise in increasing keyword rankings, traffic, prospects, and revenue. Our process-based SEO strategies consistently generate a measurable return on investment.

MEET THE TEAM

Aislinn

Aislinn Corbet

SEO Account Manager
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Anima McBrown

Proofreader/Editor
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Allen Bonagua

Technical SEO Executive
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Ayesha Parker

SEO Copywriter
Brittany

Brittany Anderson

Sr. SEO Content Strategist
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Bronwyn Kruger

Proofreader/Editor
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Erin Steenhoff

Outreach Copywriter
Graham

Graham Grieve

SEO Consultant
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Jade van der Merwe

SEO Content Assistant
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Jana Stevens

SEO Copywriter
Jayson

Jayson de Guzman

Outreach Lead
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Jodie Lawrence

SEO Copywriter
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Jonathan Motlhako

Off Page Strategist
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Karina Gondola

SEO Content assistant
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Kim Weidemann

Outreach Copywriter
Meet the Team - Placeholder

Maecie Camata

SEO Executive
Mike

Mike Gil

Technical SEO Executive
Nikolaj Popovic - Senior Developer

Nikolaj Popovic

Senior Developer
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Pooja Silal

SEO Content Operations
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Sebastien du Toit

SEO Content Assistant
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Simoné Visser

SEO Content Team Lead
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Slobodan Lazic (Laza)

Technical SEO Manager
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Tali Rosen

Sr. Outreach Copywriter
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Tyhlor Talliard

SEO Copywriter

SPEAK TO AN EXPERT

Hello there, I’m Graham Grieve, the chief SEO consultant for A1 SEO. The SEO specialists at A1 SEO only provide SEO services. That means that 100% of your budget goes directly towards ranking your website. A1 SEO has ranked websites in competitive niches. Our SEO training is straightforward, and our campaigns are open. Please contact me if you have any queries, and together we can improve your website’s search engine rankings.

Start by answering a few
quick questions.

Would you like to improve your search
engine rankings?
CLICK YES TO GET STARTED

ADDRESS

A1 SEO
The Greenlaw Works
6 S Greenlaw Way
Newton Mearns
Glasgow
G77 6EF
01418462202
search@a1seo.com

FREQUENTLY ASKED QUESTIONS

HOW LONG DOES SEARCH ENGINE OPTIMIsATION (SEO) TAKE TO WORK?

This depends on many factors, including your company's industry and keyword competition. SEO for photographers takes time. SEO should yield results in 6–12 months. Results are traffic and lead or conversion increases. Any business investing in SEO should expect to see progress within this timeframe, even if you haven't reached your goal.

How does link building help SEO?

One strategy in search engine optimisation (SEO) is link building, which sends a message to search engines like Google that your website is an authoritative resource. This means that sites with more backlinks will likely rank higher in search results.

What is on-page optimisation in SEO?

On-page optimisation, also known as on-page SEO, is the process of enhancing a website's search engine rankings through changes made on the page itself. Measures to enhance the meta description and title tags specific to the photography industry are examples of this.

What does a Search Engine Optimisation (SEO) specialist do?

When a website is tested, analysed, and modified by an SEO specialist to be search engine friendly, it rises in the rankings on major search engines like Google and Bing.

In order to increase website traffic, lead volume, and brand awareness, an SEO expert will optimise each page of a website to ensure relevant search results and create a positive user experience. In other words, an SEO Specialist is the same as any other marketer, whether they work in digital or traditional media, in that their ultimate goal is to increase revenue for the company through an SEO marketing strategy.

An SEO Specialist can do wonders for a business by increasing its website's Google rankings on the search engine results pages through the use of pertinent photography keywords and SEO tools like Google Analytics. Some may also collaborate with other members of a marketing team to create new initiatives or improve the management of social media accounts in an effort to increase user engagement and traffic.

What services does A1 SEO Offer?

A1 SEO offers scalable SEO services, focusing on link building, SEO keywords, content optimisation, technical SEO, local SEO, SEO consulting, and SEO training.

Do you specialise in any particular sectors?

Simply put, no, we do not specialise in any one sector. That being said, the majority of our business is in eCommerce SEO, where businesses are selling directly through a website. However, we have helped build dozens of high 6- and 7-figure lead generation businesses.

Why do I need A1 SEO when I can hire a specialist in-house?

At some point, it may be better to hire someone in-house, but in our experience, that only happens when your annual SEO service costs are more than £70,000.

Using a third-party agency has a lot of benefits, like having a team of experts who are up-to-date on digital marketing, SEO advice, and the latest trends and developments in search technology, instead of just one person trying to keep up with everything. Also, that one person working in-house gets called into meetings, can call in sick, and needs at least a month off every year.

With A1 SEO, you get a group of people, not just one. You gain experience in many different fields, not just your own, and as we invest in training and development, you get better employees who bring more value to your business more often through search engine results and SEO service.

Not only do we take away the risk of hiring the wrong person, but we are also likely to be much cheaper than hiring someone in-house, and most importantly, you can trust us as an agency. Trust, Loyalty, and Collaboration (TLC) are the core of how we do business, and the success of our customers is always our top priority.

Why is it so important for SEO to have a content strategy?

Because people always have questions. They type them into search engines and hope to find what they are looking for. That can only happen if the search engines can find the right answer, though. We help you come up with the best answers and marketing strategies to be discovered online.

The best SEO photography content strategies are those that focus on getting you seen in the search engine results pages that bring the best customers to your great website. It's not about being popular or following the latest trend. Instead, it's about being relevant, easy to reach, and there when customers need you.

The good news is that we've been working on SEO photography content strategies since long before they became trendy, so we know what it takes to get your website to rank in search results for the photography industry.

Do you offer quick fixes and "black hat" SEO?

Never. When it comes to digital marketing, search engine optimisation, content creation, reputation management, and link building, we always use ethical and "white hat" methods for the best SEO results. Quick fixes and fake boosts are just a waste of time, and we don't do them.

You can be "number one" for specific keywords in a few weeks, but if it is a very popular keyword, the only way to do this is to trick the search engines into showing your website's content on the first page. Some companies think this is a good solution, but the search engines always figure it out and punish the site. It's short-sighted and doesn't work, so we don't do it.

How much do you charge for your services?

Starting at £1,200+VAT per month, we offer a range of SEO services. We have a variety of packages that will work for most growing businesses, depending on their needs. Get a quote from us and a free review of your site's content by contacting us directly.

Who is A1 SEO owned by?

A1 SEO is an independent family-run business.  We are a limited company. Registration number is SC699214.

Why should I work with an SEO agency like A1 SEO instead of an agency that does everything?

There are a lot of agencies out there that say they offer "full service" and can do everything. From what we've seen, this is almost never the case. Most of the time, they will be good at some things but not so good at other things. They will say they can do all services, but they will outsource some of them without you knowing. We're different because we only offer the best SEO for photographers.

How long are your contracts?

Monthly rolling with a 6-week cancellation policy. We don't tie you into 12 or even 6-month contracts –we are that confident in our abilities.