SEO CONSULTING & TRAINING
Upskill your staff with dedicated SEO Consultation.
We realise that many large companies are keen to upskill their staff and only tend to lean on external agencies for bigger picture, more strategic works and directions.
SEO Consulting & Training.
Bringing the best out of your team.
You often have the staff to improve the search performance of your website, but you lack the in-depth expertise that comes with experience. Hiring an in-house SEO specialist is expensive and your current in-house team can accomplish a lot with the appropriate strategic direction.
At A1 SEO, we are aware that many major corporations are eager to upgrade the skills of their employees and only use outside firms for the wider picture and strategic planning. Due to this, we have worked with and educated some of the biggest in-house marketing teams in the world, including those for FMCG, B2B, and B2C.
UK Wide Consultation.
With our SEO consultations, you recieve guidance from a professional with at least five years of expertise in the field. These sessions may be used as needed or employed on a longer-term basis.
What's involved?
This component will mostly rely on the internal team that we are working with. We discuss the SEO strategies used by each of your internal teams and provide advice on tech stacks that will enable your company to grow. You may choose the topics for discussion and we can lead you and your team through any search-related issues with our consultation services.
We specialise in training your internal teams
Marketing Team
A1 SEO has a tonne of expertise working with marketing directors and managers to make sure search is developing as it should. Your consultant will assist your marketing team in tackling more general strategy issues while also identifying talent shortages and creating strategies to solve them.
Development Team
Worried about new deployments? A1 SEO have encountered a ton of issues working on hundreds of deployments UK wide. We know exactly what to look out for. Looking to gear your tech stack towards SEO growth? We have blueprint upon blueprint and will work alongside your development team to make sure your tech and SEO stacks work in synergy.
Content Team
Our consultants can sit with your content team and help outline content plans that will deliver SEO growth. This usually involves training a team on how to use keyword research tools efficiently, but in some niches, it is more time and cost-effective to approach us for keyword research services. This can be fed into fully structured content plans with entity mapping and true density checks using SurferSEO.
Board Level
Worried about new deployments? A1 SEO have encountered a ton of issues working on hundreds of deployments UK wide. We know exactly what to look out for. Looking to gear your tech stack towards SEO growth? We have blueprint upon blueprint and will work alongside your development team to make sure your tech and SEO stacks work in synergy.
SEO Recruitment:
Building the right team.
The SEO industry is notoriously full of cowboys, for want of a better expression. This is due to misinformation pumped into online communities by people who simply do not know what they are talking about.
SEO recruitment is very much a candidate-driven market. SEO salaries range anywhere from £20,000 entry/assistant level to £65,000+ at director level. Most prudent SEO managers sit between £30,000 and £45,000. According to GLASSDOOR, the average SEO salary is £37,922 (May 2019).
All this means that a bad hire can cost a business tens of thousands before even considering the downright catastrophic consequences of letting someone unskilled near your SEO campaigns.
Luckily A1 SEO has helped dozens of companies hire successful SEO managers. We come in the pre-interview stage and help you scope out job specs. We can also attend interviews (hourly fee per interview) and set candidates task to gauge competency.
SEO Training - UK Wide
Training the nation.
SEO is often viewed as a complex subject. Whilst some aspects of SEO are tricky, most marketing professionals have the ability to conduct killer SEO campaigns that help their business or employer dominate their niche. All of our training sessions are carried out in person by our in-house SEO specialist consultant with 5+ years of experience. We do not offer online training courses (yet).
Bespoke SEO Training.
The majority of training sessions involve bespoke sessions. These are either one-on-one or in small groups. These courses can help coach you or your staff members through specific areas of SEO. As such, the content of the course can be decided by you.
The modules below are key fundamentals of SEO we always recommend to any business. Each module is introduced at a beginner level, delving into more advanced topics in a comfortable way. We also love questions!
This module introduces students to link building and equips students with the knowledge to go out there and obtain some killer links. We look at why links are important, how to find potential outreach opportunities, analyzing a link’s value in Ahrefs, marrying content to opportunity and how to write outreach emails. As a bonus, we also look at reverse engineering competitor’s backlinks through Ahrefs.
Looking at keyword research, this module introduces students to the keyword mindset and helps students understand the value of naturally aligning content with keyword goals. Here we look at what keywords are and why they are important, how to find keywords in Ahrefs (paid), SEMrush (paid) and Google Keyword Planner (free), keyword clusters, commercial intent and on-page keyword targeting.
The on-page SEO training module walks students through each individual on-page factor, giving them the knowledge to publish content that ranks. Here we delve into meta titles and descriptions, heading structure and page hierarchy, image optimization, internal linking and keyword density.
What can your team expect to learn?
Meet your Trainer & SEO Consultant.
Graham Grieve.
Director & SEO Consultant.
Graham Grieve carries out the majority of our SEO consultancy and training services. Graham has over 5 years of industry experience and has worked with some of the West Coast of Scotland’s largest online FMCG, B2B and B2C brands. Graham focuses on top-level strategic SEO, technical SEO, link building, content strategies and on-page SEO.
Our Other SEO Services
Outreach & Linkbuilding
Local SEO focuses on targeting customers within your service area through location-based search and Google Maps. Our team have the experience to get your business dominating your search area.
Local SEO
Local SEO focuses on targeting customers within your service area through location-based search and Google Maps. Our team have the experience to get your business dominating your search area.
On-Page SEO
On-page SEO are elements you have direct control over. Meta tags, heading tags, speed, image optimisation, your address, schema, and internal linking are all highly relevant to the health and success of your site.
SEO Audit
An SEO strategy starts with a detailed analysis of a site's current technical, on-page and off-page elements. Audits are the building blocks for all SEO campaigns and allow us to make actionable, data-based plans.
Technical SEO
Whether you are launching a new site or redesigning an old one, the health of your on-page content is paramount. Getting Google to properly access and understand your site is key to ranking.
Get in touch.
Why choose us?
You're in good hands.
Hi, I’m Graham Grieve, the lead SEO consultant here at A1 SEO. We are a highly efficient team of 15 search engine optimisation specialists. We only offer SEO as a service. This means that, unlike most generic digital marketing agencies, 100% of your budget spent with A1 SEO goes directly towards ranking your site higher in Google. We have over 8 years of experience ranking websites in some of the world’s most competitive niches and know exactly what works. Our campaigns are fully transparent, meaning you are able to see exactly what work has been carried out on your website at any point. We also go to great lengths to educate our clients about SEO in a straightforward, no-nonsense way. It’s usually me on the other end of the phone so if you have any questions, please give me a call and together, we can start ranking your website higher in search engines.
