Graham Grieve of A1 SEO

A1 SEO - A Leading Car Dealership SEO Agency

The SEO company that delivers consistent results is A1 SEO. From creating a £1.5m boost in leads for financial firms to bringing new eCommerce websites up to £200K in weekly revenues in under 6 months, we know how to produce significant results. Our entire strategy is designed to improve your business' online visibility.

OVERVIEW

The practice of adjusting a website’s technical settings, content relevancy, and link popularity in order to improve a website’s ranking for its pages is known as SEO or search engine optimisation.

Search engines promote the use of SEO tactics that aim to improve the user search experience by offering appropriate information. This involves, among other SEO best practices, the use of relevant keywords in page titles, meta descriptions, and headlines (H1), descriptive URLs with keywords instead of strings of numbers, and schema markup to specify the content of the page.

  • Digital PR
  • On-Page SEO
  • SEO Copywriting
  • Local SEO
  • eCommerce SEO
  • Technical SEO
  • Mobile SEO
  • Penalty Removal & Recovery
  • SEO Audits

OUR CLIENTS

guitarguitar.co.uk affordablegolf.co.uk gardenersdream.co.uk thedesignerrooms.com wholesaledomestic.com lochlomondwhiskies.com rubberroofingdirect.co.uk myhotelbreak.com drdarrenmckeown.com caffia.com certum.co.uk beeksgroup.com gates-scotland.co.uk trackerintelligence.com discountpetsupplies.co.uk solutionsdriven.com plastechgroup.com nadcellclinic.com myvoyagescotland.com loanza.co.uk jrsindustrial.co.uk hyperiontiles.co.uk homedetail.co.uk glenscotia.com drbonaros.com diversediagnostics.co.uk

IMPORTANCE OF CAR DEALERSHIP SEO

Imagine being able to identify clients who are in your market and who are at a point in the buying cycle where they are prepared to make a purchase or request information. That is SEO’s strength. Search engine marketing is inherently predicated on users having prior knowledge of your goods or services. The potential for utilising this high-quality traffic source is limitless.

When potential customers and car buyers are searching for companies like yours, SEO (search engine optimisation) puts your brand and automotive website in front of them at the precise time that they are most likely to convert.

CAR DEALERSHIP SEO WILL ALLOW YOU TO

  • Rank at the top of Google and other search engines
  • Make your website more visible online
  • Generate more leads, sales and traffic through your website
  • Build trust with potential customers
  • Tap into a highly motivated segment of your market
  • Control a significant part of the customer buying journey
  • Target customers outwith your geographical area

53%

of your traffic will be driven by organic search (SEO), on average. 

Source: 

BrightEdge

49%

of digital marketers say SEO is the best channel for ROI.

14.6%

is the conversion rate you can expect from your SEO traffic.

Source: 

MonsterInsights

53%

of US shoppers use search engines to research before buying.

Case Studies

New eCommerce Store Doing £200K A Week

New eCommerce Store Doing £200K A Week

  • + £200,000 increase in weekly sales
  • + 142 keywords on page 1 of Google
  • + 4,000 new monthly visits from Google
  • + 35 new keywords in position 1 of Google
An Additional £1.5M In Revenue For Finance Lead Generation Site

An Additional £1.5M In Revenue For Finance Lead Generation Site

  • + £1,618,000 additional revenue generated from Google
  • + 3,236 increase in high-value leads from Google (+434%)
  • + 92,865 increase in visitors from Google (+752%)
  • + 163 new keywords ranking in position 1
250% Increase In Bookings For Travel Website

250% Increase In Bookings For Travel Website

  • + 87.59% increase in organic traffic (+73,612 visitors)
  • + 249.5% increase in bookings from Google (+5,867 bookings)
  • + $1,973,345.69 increase in revenue from Google
  • + 225 new keywords in position 1 of Google

HEAR WHAT OUR CLIENTS HAVE TO SAY

Play Video

Mark Simpson

myhotelbreak.com

“The communication has been excellent. It feels like they are part of your team and you have the expertise and resources of multiple people at A1 SEO. We’ve seen continuous growth on our key pages that we want to drive.”

Play Video

Jonny Livingston

gardenersdream.co.uk

“If you are looking for an SEO agency, then A1 SEO are the ones to go to. They understand different niches, have tonnes of experience, are approachable, friendly and there’s no fluff. They get things done that need to get done.”

Play Video

Raheela Mohammed

discountpetsupplies.co.uk

“It brings customers to the door. My SEO has been A1 SEO since day 1. A1 SEO are pushing us so that we are at the top of Google locally and nationally. They know how my business works. With bigger companies you won’t get that.”

SERVICES

Outreach & Linkbuilding

The number of domains linking to your website is often claimed as an essential component of appearing on the first page of search results and one of the most important ranking factors. We have a sizable network of trustworthy websites here at A1 SEO that we can reach out to for link building.

If other car dealers (your competitors) are ranked highly by search engines, they will be building links on a large scale. However, making connections takes effort. As we are experts in link building, let A1 SEO manage your efforts.

Our Links
Guest Posts
Citations
Links Audit
Custom Outreach

Local SEO

Local SEO lets you reach people in your area who are looking for car dealerships and car dealer services like yours. Two search types—local searches and location-based keywords—are the focus of local SEO for car dealers.

A local website can easily be ranked in search results and local listings. We at A1 SEO adhere to a procedure that has been improved over the previous ten years. There is no SEO black magic involved, only simple tasks. When properly carried out, this method will improve your website's ranks on location-based local search terms, in the local area map pack (like Google Maps), and via your Google My Business listing and online reviews.

What Is Involved
Local Keyword Discovery
Local Signal Development
On-Page Support
Local Site Hierarchy
Google Business Profile Optimisation

On-Page SEO

On-page SEO or on-page optimisation is when the elements of web pages are enhanced with the most relevant or best keywords to attract potential customers in your target market. Most of the time, you have a direct influence over these factors, and you can change them quickly.

By giving on-page SEO the attention it requires, Google can better determine the relevancy of your pages and connect your content to popular search terms.

How We Deliver
Semantic Entity-Based Keyword Research
Topical Authority Mapping
Scaling Content Creation
Full Entity Mapped Briefs
Internal Link Strategies

SEO Audits

The SEO audit process is second nature to us at A1 SEO. We have evaluated hundreds of websites over the past five years and have determined the key actionable sticking spots in each and every one of them.

We use an array of methods to assess technical, on-page, and off-page (link building) components in order to assess the overall health of car dealership websites.

An audit from A1 SEO is the ideal place to start if you want to know where your car dealership website stands with Google and get practical suggestions on how to improve its search engine rankings.

What We Audit
Sitemap
Navigation & URL structure
Domain & Servers
Website Load Speed

SEO Consulting & Training

Although they lack experience, your team can make your website's search performance better. Strategic guidance can help your in-house team accomplish a lot, but hiring an SEO expert is pricey.

A1 SEO is aware that many big businesses prefer to develop the talents of their workers and only hire outside organisations for strategic planning. Some of the biggest in-house marketing teams in the world, including FMCG, B2B, and B2C teams, have been educated by us.

Our Approach
In-Person Coaching
Tailored Learning Programs
Continual Support & Development
Expert Guidance

Technical SEO

A site is examined for search engines using technical SEO. Create a Google-friendly website. The cornerstone for scaling link building and content marketing is technical SEO (including on-page SEO).

Sites that provide more relevant content and information to search engines are ranked higher. It's like handing your professor a 10,000-word dissertation in Spanish who speaks English. Good content is pointless if it cannot be read by the reviewer.

Technical SEO is effective. The speed at which A1 SEO can begin working on your website will affect technical SEO.

With technical SEO, we have total control. Campaigns for link building produce instant results. Google takes some time to evaluate your site again, but once the process is done, you should see an improvement in rankings.

Some Of Our Technical Checks
Encryption
Mobile Responsiveness
Content Duplication
Structured Data
Status Codes
URL Paths
International Setups (hreflang)
WWW Resolve
Plus Over 100+ Checks

White Label SEO

Some of the biggest digital marketing companies in the UK confide in A1 SEO for managing their SEO campaigns. We are aware that hiring, onboarding, and account maintenance for clients can be challenging. The new client strain is eased with the help of A1 SEO's short-, medium-, and long-term choices.

Link building is the main focus of our white label SEO. Most agencies lack the time and knowledge necessary to do it. For agencies without their own SEO team or those going through personnel changes, we offer technical SEO, on-page SEO, keyword research, and reporting.

You can take on more clients without hiring as quickly if you can outsource a significant portion of your SEO approach. With the final client or the agency, we are constantly available for phone conversations and in-person meetings.

Our White Label SEO
Off-Page SEO
Content
Technical SEO
Local SEO
Site Migrations
Reporting
White Label Account Management

OUR PROCESS

1

Onboarding

Once your contract is signed, we will begin our onboarding process. Our onboarding process kicks off the entire campaign. From here, we will brief in your website's technical, on-page and off-page audits. We will also create your own tailored reporting dashboard so you can have complete oversight of your SEO strategy's performance. At this stage, we also ask you to fill out a couple of forms to help our internal teams put together a good SEO strategy.

2

Strategy Call

After the onboarding stage, you will already have deliverables being completed against your account, and the clock will be ticking towards increased rankings. By now, our team will have spent a considerable amount of time familiarising themselves with your segment of the automotive industry. We will reach out to arrange a deep dive call to go through our comprehensive SEO strategy and gain feedback to allow us to tailor this strategy further to meet your goals. We encourage all of our clients to commit to regular catch-ups on-going, ideally on a bi-weekly basis.

3

Niche Analysis

Now we can start cooking with gas! Armed with the knowledge gained from the onboarding process and our strategy call, our team of SEO experts will conduct an in-depth niche and competitor analysis, covering every topic and sub-topic within your industry. From here, we will create a master database containing each page of your website and what is required to start moving the needle in an extremely granular way. This process takes anywhere from 20 to 500+ hours!

4

Link Building Strategy

Whilst your granular page-level strategy is being devised, our team of in-house digital PR experts will crawl through your Google Search Console account to find the biggest opportunities for external links. We look for pages where links will move the needle in a big way, getting you the best possible ROI for your budget. Our team has the ability to deliver scalable off-page SEO strategies from day five!

5

Technical SEO Sprint

During the niche analysis and early link building stages, our technical SEO team will be in the background working their magic. We benchmark all of our clients' websites against a 100+ point checklist and action any anomalies we find. We also do a deep dive within Google Search Console, looking for query gaps, indexing issues, broken links and average position lines and much, much more. This is a sprint that is repeated every single month.

6

SEO Scale Up

The previous steps in our process tend to take 1-3 months. By this point, you will begin to see movement in the SERPs (search engine results pages) and will have a good idea of how we work and operate. All of the systems we have put in place for your business to date are designed to scale up nicely. At this stage, it is a case of being aggressive with publishing new and optimising older pieces of web page content, building links and keeping on top of the website's technical SEO.

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WHY CHOOSE A1 SEO

A1 SEO has a wealth of knowledge. Our SEO experts are well-versed in current best practices. In extremely competitive industries, A1 SEO has collaborated with some of the fastest-growing businesses throughout the globe. We are very knowledgeable, meticulous in our planning, and diligent. This enables us to draw traffic to your website and significantly affect the amount of money that flows through your company. Our expertise is increasing keyword rankings, traffic, leads, and money. Our methodical SEO techniques consistently produce quantifiable returns on investment.

MEET THE TEAM

Aislinn

Aislinn Corbet

SEO Account Manager
angel_720

Angel Ivy Bacasmas

Outreach Specialist
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Anima McBrown

Proofreader/Editor
Brittany

Brittany Anderson

SEO Copywriter
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Bronwyn Kruger

SEO Copywriter
fileid-10797-100134-1711458795-staff-image-a-v11

Erin Steenhoff

SEO Copywriter
Graham

Graham Grieve

SEO Consultant
Isha

Isha Ranchod

SEO Content Team Lead
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Jana Stevens

SEO Copywriter
Jayson

Jayson de Guzman

Outreach Lead
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Jodie Lawrence

SEO Copywriter
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Karina Gondola

SEO Content assistant
Meet the Team - Placeholder

Maecie Camata

SEO Executive
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Matthew Rolfe

SEO Account Executive
Mike

Mike Gil

Technical SEO Executive
Nikolaj Popovic - Senior Developer

Nikolaj Popovic

Senior Developer
fileid-11649-100229-1725963228-headshot-crop-pink-3-v1_480

Nicole Pretorius

Outreach Executive
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Pooja Silal

SEO Copywriter
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Sebastien du Toit

SEO Content Assistant
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Slobodan Lazic (Laza)

Technical SEO Manager
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Simoné Visser

Proofreader/Editor
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Tali Rosen

Senior Outreach Copywriter
fileid-10797-100134-1711458789-staff-image-a-v8

Tyhlor Talliard

Outreach Copywriter

SPEAK TO AN EXPERT

Hello there, I’m Graham Grieve, the principal SEO expert at A1 SEO. The SEO experts at A1 SEO specialise only in SEO. That means that your website’s rating is the exclusive focus of the funds you are spending. Websites in some of the most competitive niches have been ranked by A1 SEO. Our campaigns are open, and our SEO instruction is simple. Call me if you have any questions so we can improve the search engine positioning of your car dealership’s website.

Start by answering a few
quick questions.

Would you like to improve your search
engine rankings?
CLICK YES TO GET STARTED

ADDRESS

A1 SEO
The Greenlaw Works
6 S Greenlaw Way
Newton Mearns
Glasgow
G77 6EF
01418462202
search@a1seo.com

FREQUENTLY ASKED QUESTIONS

How long does SEO take to work?

This depends on many factors, including your company's industry and keyword competition. SEO takes time but should yield results in 6–12 months. The result is more organic traffic and better leads or conversions. Any business investing in SEO should expect to see progress within this timeframe, even if you haven't reached your goal.

How does link building help SEO?

One strategy in search engine optimisation (SEO) is link building, which sends a message to search engines like Google that your website is an authoritative resource. This means that sites with more backlinks will likely rank higher.

What is on-page optimisation in SEO?

On-page optimisation, also known as on-page SEO, is the process of enhancing a website's organic search results through changes made on the page itself. Measures to enhance the site speed, meta description and title tags are examples of this.

What does a Search Engine Optimisation (SEO) specialist do?

In order to increase website traffic, lead volume, and brand awareness, an SEO expert will optimise each page of a website to ensure it shows up on relevant search engine results pages and creates a positive user experience. In other words, an SEO specialist is the same as any other marketer, whether they work in online or traditional marketing, in that their ultimate goal is to increase revenue for the company.

When a website is tested, analysed, and modified by an SEO specialist to be search engine friendly, it rises in the rankings on major search engines like Google and Bing.

An SEO specialist can do wonders for a business by increasing its website's Google rankings through the use of keyword research and SEO tools like Google Analytics. Some may also collaborate with other members of a marketing team to create new initiatives or improve the management of social media accounts in an effort to increase user engagement and website traffic.

What services does A1 SEO Offer?

A1 SEO offers scalable SEO services for car dealerships, focusing on link building, website content optimisation, technical SEO, local SEO, SEO consulting and SEO training.

Do you specialise in any particular sectors?

Simply put, no, we do not specialise in any sector. That being said, the majority of our business is in eCommerce SEO, where businesses are selling directly through a website. However, we have helped build dozens of high 6- and 7-figure lead generation businesses.

Why do I need A1 SEO when I can hire a specialist in-house?

At some point, it may be better to hire someone in-house, but in our experience, that only happens when your annual SEO costs are more than £70,000.

Using third-party SEO agencies has a lot of benefits, like having access to a team of experts who are up-to-date on online marketing and the latest market trends and developments in search technology instead of just one person trying to keep up with everything. Also, one person in the house gets called into meetings, can call in sick, and needs at least a month off every year.

With A1 SEO, you get a group of people, not just one. You gain experience in many different fields, not just your own, and as we invest in training and development, you get better employees. With their new-found insight into automotive SEO, they'll bring more value to your business more often and attract more car buyers.

Not only do we take away the risk of hiring the wrong person, but we are also likely to be much cheaper than hiring someone in-house. Most importantly, you can trust us as a car dealer SEO agency. Trust, Loyalty, and Collaboration (TLC) are the core of how we do business, and the success of our customers is always our top priority.

Why is it so important for SEO to have a content strategy?

Because people always have questions. People search for answers on search engines and hope to find what they are looking for. Only if the search engines can find the right answer can that happen. We help you come up with the best answers to attract potential buyers.

The best content strategies are those that focus on getting you seen in the searches that bring the best potential customers to your local dealership website. It's not about being popular or following the latest trend. Instead, it's about being relevant, easy to reach, and there when customers need you.

The good news is that we've been working on content strategies since long before they became trendy, so we know what it takes to get your website to rank.

Do you offer quick fixes and "black hat" SEO?

Never. When it comes to digital marketing, search optimisation, website content creation, reputation management, and link building, we always use ethical and "white hat" methods. "Quick fixes" and fake boosts are just a waste of time, so we don't do them.

You can be "number one" for a keyword in a few weeks, but if it is a very popular keyword, the only way to do this is to trick the search engines. Some other websites or companies may think this is a good solution, but the Search Engines always figure it out and punish the site, so we don't use it. It's short-sighted and doesn't work, so we don't do it.

How much do you charge for your services?

Starting at £1,200+VAT per month, we offer a range of SEO services. We have a variety of packages that will work for most growing businesses, depending on their needs. Get a quote from us and a free review of your car dealership website by contacting us directly.

Who is A1 SEO owned by?

A1 SEO is an independent family-run business.  We are a limited company. Registration number is SC699214.

Why should I work with an SEO agency like A1 SEO instead of an agency that does everything?

There are a lot of agencies out there that say they offer "full service" and can do everything. From what we've seen, this is almost never the case. Most of the time, they will be good at some things but not so good at other things. They will say they can do all services, but they will outsource some of them without you knowing. We're different because we only offer SEO.

How long are your contracts?

We offer monthly rolling contracts with a 6-week cancellation policy. We don't tie you into 12- or even 6-month contracts, as we are that confident in our abilities.