Graham Grieve of A1 SEO

A1 SEO - A Leading Dental SEO Agency

If you're looking for an SEO agency that can help you grow your dental practice and attract more dental patients to your business, look no further than A1 SEO. We've helped new eCommerce sites grow to £200k in weekly sales in less than half a year and generated £1,5m in leads for financial firms. We know what it takes to grow your dental practice business, and we've got you covered with a bespoke SEO strategy.


Search engine optimisation (SEO) is all about making sure your website’s technical setup, content, and link popularity are all up to snuff so that search engines can rank the pages of your dental practice website higher in search results.

Search engines suggest that you use an SEO strategy that makes it easier for new patients to find what they’re looking for and improve your page ranking by giving them relevant content. This could mean using the right keywords or search terms in your title, meta description, and headline (H1), using descriptive URLs with keywords instead of strings of numbers, or using schema markup to define what your page is about, among other important factors.
  • Digital PR
  • On-Page SEO
  • SEO Copywriting
  • Local SEO
  • eCommerce SEO
  • Technical SEO
  • Mobile SEO
  • Penalty Removal & Recovery
  • SEO Audits



Imagine being able to find more patients who are in your target audience and at a stage of the buying cycle where they are ready to buy or enquire. That’s the power of SEO. By its nature, search engine marketing requires searchers to be already aware of your dental services (like, for example, teeth whitening or dental implants). The potential of tapping into this source of quality organic traffic is unlimited.

SEO (search engine optimisation) puts your dental practice website in front of those performing a dental search at the moment when they are at their most likely to convert.


  • Rank at the top of Google and other web directories
  • Increase your dental website’s online visibility
  • Generate more traffic, leads, and sales through your dental website
  • Build trust with potential patients
  • Tap into a highly motivated segment of your market
  • Control a significant part of the potential patients’ buying journey
  • Target new patients within your geographical area


of your traffic will be driven by organic search (SEO), on average. 



of digital marketers say SEO is the best channel for ROI.


is the conversion rate you can expect from your SEO traffic.



of US shoppers use search engines to research before buying.

Case Studies

New eCommerce Store Doing £200K A Week

New eCommerce Store Doing £200K A Week

  • + £200,000 increase in weekly sales
  • + 142 keywords on page 1 of Google
  • + 4,000 new monthly visits from Google
  • + 35 new keywords in position 1 of Google
An Additional £1.5M In Revenue For Finance Lead Generation Site

An Additional £1.5M In Revenue For Finance Lead Generation Site

  • + £1,618,000 additional revenue generated from Google
  • + 3,236 increase in high-value leads from Google (+434%)
  • + 92,865 increase in visitors from Google (+752%)
  • + 163 new keywords ranking in position 1
250% Increase In Bookings For Travel Website

250% Increase In Bookings For Travel Website

  • + 87.59% increase in organic traffic (+73,612 visitors)
  • + 249.5% increase in bookings from Google (+5,867 bookings)
  • + $1,973,345.69 increase in revenue from Google
  • + 225 new keywords in position 1 of Google


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Mark Simpson

“The communication has been excellent. It feels like they are part of your team and you have the expertise and resources of multiple people at A1 SEO. We’ve seen continuous growth on our key pages that we want to drive.”

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Jonny Livingston

“If you are looking for an SEO agency, then A1 SEO are the ones to go to. They understand different niches, have tonnes of experience, are approachable, friendly and there’s no fluff. They get things done that need to get done.”

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Raheela Mohammed

“It brings customers to the door. My SEO has been A1 SEO since day 1. A1 SEO are pushing us so that we are at the top of Google locally and nationally. They know how my business works. With bigger companies you won’t get that.”


Outreach & Linkbuilding

The number of domains linking to a website is often referred to as one of the most important ranking factors, if not the most important one. A1 SEO has a large network of reputable websites that we may contact to build links.

If your competitors have a high ranking on search engines, they are likely building links at a rapid rate. However, building quality backlinks is a laborious process. Allow A1 SEO to take care of your link-building needs; this is what we do best.
Our Links
Guest Posts
Links Audit
Custom Outreach

Local SEO

If you want to get customers who are interested in what's right around the corner, a local SEO campaign is the way to go. Local SEO focuses on two types of searches - local searches and keywords related to your location or physical presence.

It's a simple process that A1 SEO has honed over the last decade. There's no SEO magic involved - just simple tasks. If you do it right, it'll help your business website show up higher in local map packs (such as Google Maps) and rank for keywords based on where your local business is located.
What Is Involved
Local Keyword Discovery
Local Signal Development
On Page Support
Local Site Hierarchy
Google Business Profile Optimisation

On-Page SEO

The term “on-page SEO” refers to the elements that make up a web page. Most of the time, you're in complete control of these elements and can change them right away with web design and coding.

Allowing Google to spend more time on on-page optimisation helps Google determine the relevance of your pages and links your content to the keywords that Google users search for.
How We Deliver
Semantic Entity Based Keyword Research
Topical Authority Mapping
Scaling Content Creation
Full Entity Mapped Briefs
Internal Link Strategies

SEO Audits

If you're looking to get a better understanding of where your website is in terms of online search rankings, A1 SEO has got you covered. We've done SEO audits on hundreds of websites over the last 5 years, and we've found the main issues that need to be addressed.

Our audits look at all aspects of your website, from technical to on-page and off-page link building.

We use a few different tools to figure out where you stand with Google and give you actionable tips on how to get your website to rank higher.
What We Audit
Navigation & URL structure
Domain & Servers
Website Load Speed

SEO Consulting & Training

Your staff can enhance your website's search results and reach your target audience more efficiently, but they're inexperienced. Your internal team can do more with strategic direction. However, hiring SEO consultants can be costly.

At A1 SEO, we understand that many of the world's largest companies want to enhance their employees' skills and use outside firms only when a strategic SEO plan needs to be implemented. We've trained some of the biggest in-house marketing teams in the world, such as FMCG and B2B as well as B2C.
Our Approach
In Person Coaching
Tailored Learning Programs
Continual Support & Development
Expert Guidance

Technical SEO

Technical SEO (and on-page SEO) is the basis for scaling link-building and online marketing with the use of relevant, optimised content.

Sites that provide more information to Google are ranked higher. It's like handing your professor, who speaks English, a 10,000-word dissertation in Spanish. Good content is useless if the examiner cannot read it.

The success of technical dental SEO depends on how fast A1 SEO can begin working on your site.

With technical SEO services, we have total control. Our SEO campaign for link building produces immediate SEO results. Google takes some time to evaluate your site again, but once the work is done, you should see an improvement in off-page SEO (search rankings).
Some Of Our Technical Checks
Mobile Responsiveness
Content Duplication
Structured Data
Status Codes
URL Paths
International Setups (hreflang)
WWW Resolve
Plus Over 100+ Checks

White Label SEO

A1 SEO manages the SEO strategy for some of the UK's biggest digital marketing firms. We understand that client hiring, onboarding, and account management can be challenging. A1 SEO's short-, mid-, and long-term options help take the burden off new client wins.

A1 SEO offers white-label SEO focused on link building. A lot of agencies don't have the time or know-how to do this. We offer technical SEO, on-page SEO, keyword research, and reporting for agencies that don't have a dedicated SEO team or are going through staff changes.

If a large portion of your SEO strategy can be outsourced, you can work with more patients without having to rush to hire. We're always available for phone calls and face-to-face meetings with the final client or agency.
Our White Label SEO
Off-Page SEO
Technical SEO
Local SEO
Site Migrations
White Label Account Management




Once your dental SEO contract is signed, we will begin our onboarding process. Our onboarding process kicks off your entire dental SEO campaign. From here, we will brief you on your website's technical, on-page, and off-page audits. We will also create your own tailored reporting dashboard so you can have complete oversight of the SEO performance of your business. At this stage, we also ask you to fill out a couple of forms to help our internal teams put together an SEO strategy.


Strategy Call

After the onboarding stage, you will already have deliverables being completed against your account, and the clock will be ticking towards increased rankings. By now our team will have sp

After the onboarding stage, you will already have deliverables being completed against your business account, and the clock will be ticking toward increased rankings. By now, our team will have spent a considerable amount of time familiarising themselves with your industry and will reach out to arrange a deep dive call to go through our proposed SEO strategy and gain feedback to allow us to tailor this strategy further to meet your dental SEO goals. We expect all our clients to commit to regular catch-ups on-going, ideally on a bi-weekly basis.

ent a considerable amount of time familiarising themselves with your industry and will reach out to arrange a deep dive call to go through our proposed strategy and gain feedback to allow us to tailor this strategy further to meet your SEO goals. We expect all four clients to commit to regular catch-ups on-going, ideally on a bi-weekly basis.


Niche Analysis

Now we can start cooking with gas! Armed with the knowledge gained from the onboarding process and our strategy call, one of our dental SEO expert team members will conduct an in-depth niche analysis, covering every topic and sub-topic within your industry. From here, we will create a master database containing each page of your dental business website and what is required to start moving the needle in an extremely granular way. This process takes anywhere from 20 to 500+ hours!


Link Building Strategy

Whilst your granular page-level dental SEO strategy is being devised, our team of in-house digital PR experts will crawl through your Google Search Console account to find the biggest opportunities for external links. We look for pages where links will move the needle in a big way, getting you the best possible ROI for your budget. Our dental SEO marketing team has the ability to deliver a scalable off-page SEO strategy from day 5!


Technical SEO Sprint

During the niche analysis and early link building stages, our technical team, who are experts in implementing SEO for dentists, will be in the background working their magic. We run a benchmark on all our clients' websites against a 100+ point checklist and action any anomalies we find. We also do a deep dive within Google Search Console, looking for query gaps, indexing issues, broken average position lines, and much, much more. This is a sprint that is repeated every single month.


SEO Scale Up

The previous steps in our process tend to take 1-3 months. By this point, you will begin to see movement in the SERPs and will have a good idea of how we work and operate. All of the systems we have put in place for your dental practice business to date are designed to scale up nicely. At this stage, it is a case of being aggressive with publishing new and optimising older pieces of content, building links, and keeping on top of the website's technical SEO.



A1 SEO has a wealth of experience in the field of Search Engine Optimisation (SEO). Our dental SEO experts are well-versed in the most up-to-date best practices. We have had the privilege of working with some of the most rapidly expanding businesses in highly competitive industries. Our meticulous planning, hard work, and industry-leading knowledge enable us to increase organic traffic and significantly influence the revenue stream of your business. Our speciality lies in optimising keyword rankings, driving traffic, generating leads, and increasing revenue. Our process-driven SEO strategies consistently yield a measurable return on investment.



Aislinn Corbet

SEO Account Manager

Angel Ivy Bacasmas

Outreach Specialist
fileid-10682-100134-1710751148-staff-image-a-v6 (1)

Anima McBrown


Brittany Anderson

SEO Copywriter

Bronwyn Kruger

SEO Copywriter

Erin Steenhoff

SEO Copywriter

Graham Grieve

SEO Consultant

Isha Ranchod

SEO Content Team Lead

Jana Stevens

SEO Copywriter

Jayson de Guzman

Outreach Lead

Jodie Lawrence

SEO Copywriter

Karina Gondola

SEO Content assistant
Meet the Team - Placeholder

Maecie Camata

SEO Executive

Matthew Rolfe

SEO Account Executive

Mike Gil

Technical SEO Executive
Nikolaj Popovic - Senior Developer

Nikolaj Popovic

Senior Developer

Pooja Silal

SEO Copywriter

Sebastien du Toit

SEO Content Assistant

Slobodan Lazic (Laza)

Technical SEO Manager

Simoné Visser


Tali Rosen

Senior Outreach Copywriter

Tyhlor Talliard

Outreach Copywriter


Hey there, my name is Graham Grieve and I’m the head SEO consultant at A1 SEO. At A1 SEO, we don’t just do SEO – 100% of our budget is dedicated to getting your website to the top of the search engine results. We’ve ranked some of the toughest niches out there, and our SEO campaigns are super transparent and easy to follow. If you’ve got any questions, just give us a call and we’ll do our best to get your website to show up higher in search engine results.

Start by answering a few
quick questions.

Would you like to improve your search
engine rankings?


The Greenlaw Works
6 S Greenlaw Way
Newton Mearns
G77 6EF


How long does SEO take to work?

This depends on many factors, including your dental business segment of the industry and keyword competition. Dental SEO takes time and should yield results in 6–12 months. Results are traffic and lead or conversion increases. Any business investing in SEO for dentists should expect to see progress within this timeframe, even if you haven't reached your goal.

How does link building help SEO?

One strategy in dental SEO services is link building, which sends a message to search engines like Google that your website is an authoritative resource. This means that sites with more backlinks will likely rank higher.

What is on-page optimisation in SEO?

On-page optimisation, also known as on-page SEO, is the process of enhancing a website's search engine rankings through changes made directly on the web page of the dental practice website. Measures to enhance the meta description and title tags are examples of this.

What does a Search Engine Optimisation (SEO) specialist do?

When a website is tested, analysed, and modified by an SEO specialist to be search engine friendly, it rises in the rankings on major search engines like Google and Bing.

In order to increase website traffic, lead volume, and brand awareness, an expert in SEO for dentists will optimise each page of a website to ensure relevant organic search results and create a positive user experience. In other words, an SEO specialist is the same as any other marketer, whether they work in digital or traditional media, in that their ultimate goal is to increase revenue for dental practices, dental clinics or any business that provides dental services.

SEO services performed by a specialist can do wonders for a dental business by increasing its website's Google rankings through the use of keyword research and SEO marketing tools like Google Analytics. Some may also collaborate with other members of a dental marketing team to create new initiatives or improve the management of social media accounts in an effort to increase user engagement and website traffic.

What services does A1 SEO Offer?

A1 SEO company offers various scalable SEO services for dentists, focusing on link building, content optimisation, technical SEO, local SEO, SEO consulting, and SEO training.

Do you specialise in any particular sectors?

Simply put, no, we do not specialise in any sector. That being said the majority of our business in in eCommerce SEO, where businesses are selling directly through a website. However, we have helped build dozens of high 6 and 7 figure lead generation businesses.

Why do I need A1 SEO when I can hire a specialist in-house?

At some point, it may be better to hire someone in-house, but in our experience, that only happens when your annual SEO costs are more than £70,000.

Using a third-party dental SEO agency has a lot of benefits, like having a team of experts who are up-to-date on dental marketing and the latest trends and developments in search technology instead of just one person trying to keep up with everything.

With A1 SEO, you get a group of people, not just one. You gain experience in many different fields, not just your own, and as we invest in training and development, you get better employees who bring more value to your business more often.

Not only do we take away the risk of hiring the wrong person, but we are also likely to be much cheaper than hiring someone in-house, and most importantly, you can trust us as an agency. Trust, Loyalty, and Collaboration (TLC) are the core of how we do business, and the success of our customers is always our top priority.


Because people always have questions. They type them into search engines and hope to find what they are looking for. Only if the search engines can find the right answer can that happen. We help you come up with the best answers.

The best content strategies are those that focus on increasing your online visibility in search engine results that bring more patients of relevance to your website. It's not about being popular or following the latest trend. Instead, it's about being relevant, easy to reach, and there when new patients need to find dental clinics that suit their dental care needs.

Do you offer quick fixes and "black hat" SEO?

Never. When it comes to online dental marketing, search engine optimisation, content creation, reputation management, and link building, we always use ethical and "white hat" methods. Quick fixes and fake boosts are just a waste of time, and we don't do them.

You can be "number one" for a keyword in a few weeks, but if it is a very popular keyword, the only way to do this is to trick the search engines. Some online marketing or SEO companies think this is a good solution, but the search engines always figure it out and punish the site, so we don't use it. It's short-sighted and doesn't work, so we don't do it.

How much do you charge for your services?

Starting at £1,200+VAT per month, we offer a range of dental SEO services. We have a variety of packages that will work for most growing dental practices, depending on their needs. Get a quote from us and a free review of your dental practice website by contacting us directly.

Who is A1 SEO owned by?

A1 SEO is an independent family-run SEO company.  We are a limited company. Registration number is SC699214.

Why should I work with an SEO agency like A1 SEO instead of an agency that does everything?

There are a lot of agencies out there that say they offer "full service" and can do everything. From what we've seen, this is almost never the case. Most of the time, they will be good at some things but not so good at other things. They will say they can do all services, but they will outsource some of them without you knowing. We're different because we only offer SEO.

How long are your contracts?

Monthly rolling with a 6 week cancellation policy. We don't tie you in to 12 or even 6 month contracts we are that confident in our abilities.